Powered by our Potato algorithm, ARA™ provides precise, crop-safe weed cleanup after emergence. It keeps your fields clean until canopy closure when weather disrupts pre-emergence plans, eliminating the need for aggressive treatments that stress the crop.
Precise weed control in potatoes with AI
Our advanced Plant-by-Plant AI™ technology detects weeds of sub centimeter size in your potato crop, even between the crop. It targets them in less than 1/4 of a second on a footprint as small as 6 by 6 cm.
Sub-centimeter plant detection of all weeds Blue: Soltu, Turquoise: Monocot, Orange: Dicot
In 2025, we controlled weeds on approximately 300 hectares of potato fields using ARA™. This clearly saved the crop. In a single pass, we were able to control goosefoot, knotweed, and thistles, and the field remained weed-free until the end. Without this treatment, the goosefoot would have become overgrown and woody, which would have been very difficult to manage.
— Luc Détroz, Belgium Farmer
Up to 95% Reduction in Plant Protection Product Use
ARA precisely applies herbicides, insecticides, fertilisers and biostimulants only where needed.
ARA™ treatment with Bentazone + Rimsulfuron + soya lecithin,6 days after treatment
Visible Results
During the emergence and early stages of potato development, ARA™ applies a targeted treatment plant by plant, only where it is needed. This approach helps reduce unnecessary product use while supporting cleaner fields before canopy closure and improving the efficiency of early-season crop protection.
Proven Benefits
-> Clean up difficult weeds when pre-emergence control is not
sufficient, including lambsquarter, nightshade and jimsonweed.
-> Improve post-emergence selectivity and reduce crop stress, especially on sensitive varieties such as Agria.
-> Maintain weed-control flexibility when dry or unsuitable weather
-> Extend precision spraying beyond weed control with early
insecticide and fungicide treatment modes.
Note: Any use of plant protection products must comply with the official authorisations, authorised conditions of use, and applicable regulations in the country of use.
Interested in Our Products or a Demonstration?
Yes, seeing is believing! We can arrange a demo so you can experience our AI-powered precision spraying in action. With ARA dealers operating in over 20 countries, you’ll be joining a growing global community transforming agriculture. Contact us to learn more!