Eureden Partners with Blavet Terres & Eaux to Reduce the Use of Plant Protection Products by Financially Encouraging ARA

Eureden and Blavet Terres & Eaux have signed a partnership agreement to provide financial assistance, with the support of the Morbihan département, to farmers (in these French regions) who wish to use Ecorobotix's ARA weeding tool. The aim is to is to encourage them to experiment with and adopt agronomic practices that reduce the use…

For more details, read the full press release in French on Eureden’s website

Key Highlights from Eureden's Press Release:

Innovative Technology: The ARA tool, developed by Ecorobotix, utilizes real-time image analysis for ultra-localized weed control. This innovative approach targets weeds precisely, minimizing the treated surface area and maintaining effective weed management.

Proven Results: In the 2023 bean campaign lead by Eureden, over 100 hectares were cultivated using the ARA tool, resulting in an average reduction of 85% in treatments, with consistent quality and yield outcomes.

Expanded Implementation: In 2024, the partnership will scale up its efforts, offering ARA services for bean and flageolet crops to a broader range of Eureden members. Additionally, trials are underway for carrots and spinach.

Financial Support: A support scheme has been established to aid farmers in adopting ARA’s technology through commitment contracts. These contracts are 80% financed by the Morbihan department and 20% by Blavet terres & eaux from its own funds. It is therefore possible to obtain aid of €75/ha, up to a limit of 5 ha, i.e. €375 for each farm.

Who is Eureden and Blavet Terres & Eaux?

Eureden is a major Breton cooperative agri-food group, Eureden comprises 18,500 farmer-operators and 8,500 employees. It includes the Vegetable Producers' Organization, which supports nearly 1,200 farmers in sustainable practices, and markets produce under brands such as d'aucy and Paysan Breton.

Blavet Terres & Eaux is a public organization that manages water resources and aquatic environments. They also diffuse pollution, soil erosion, and runoff, manage rainwater in rural and peri-urban areas, and provide technical support for urban projects related to water. It oversees the Morbihan watershed territorial contract and conducts awareness campaigns for various groups, including farmers, local authorities, schools, and the general public.

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